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What Is Internet Advertising Effectiveness?


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Several years ago a very wise Internet marketer made the statement that you should never invest more money in Internet advertising then you are willing to lose.

This sounded like something you would hear before you started gambling in Las Vegas.

In reality Internet advertising effectiveness may vary from one person to the next, but you should expect that not everything you do is going to work out the way you planned.

It is always better to start advertising online with free advertising methods. This allows you to learn the game a little bit before you begin to invest your hard earned money.

Eventually you’re going to want to do paid advertising. Without a doubt the best paid advertising online right now is pay per click advertising.

Internet Advertising Effectiveness PPC Advertising

Although Google Adwords gets the largest amount of revenue, Yahoo-Bing has some really good buys, as does other ppc search engines such as 7Search.

Take a look at how some of your competitors are advertising online. This is a good way to get an idea of the Internet advertising effectiveness they are experiencing.

Internet Advertising Effectiveness Landing Page

One thing I was noticed in the Internet marketing niche is the number of people who promote landing pages. These are also referred to as splash pages.

The idea here is that you are going to build your list from your advertising. Once you have a subscriber’s name and email address you are then going to promote products to them over a period of time.

This strategy lets you know that email marketing is one of the most effective forms of Internet advertising when done correctly. However, we all face the same problem when we start doing email marketing from scratch.

Of course the problem is you do not have a list so who are you going to promote too? This is why people advertise a landing page as opposed to sending traffic directly to their website or sales page.

There’s a tremendous amount of free information online about Internet advertising effectiveness. I personally hang out at the Warrior Forum and learn a lot about what people are doing and what is working and what is not.

If you’re in a business opportunity the company will probably have ideas on advertising that you can do. The same thing if you are in an MLM program.

The ideas may include a co-op advertising program which is not a bad way to get started. Again keep in mind that you never want to invest more than you can afford to lose.

Join JV With Jeff for more free Internet advertising ideas!

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