I have been guilty in the past of not really testing out my various Internet marketing campaigns. I was happy just to watch my income go up and see the number of newsletter subscribers increasing from the traffic to my homepage.
Testing and tracking was something I did not want to be bothered with. So how […]

Having mailing list subscribers is a good thing. The more the merrier right? Not so fast…
We all like to look at our email stats, especially when we have good open rates and our list size is increasing. What should be done, then, if you notice that your list is growing smaller or your open rates […]