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Secrets of Winning Traffic through Search Engines
I’ve been marketing online part-time now for 3 years. One thing I have learned is that traffic to your website thru search engine optimization is hard to beat.
My website at Team-Schuman.Com now gets over 1 Million visitors a year and most of that is due to having a high ranking with Google for keyword phrases like “make money online” and “make money at home.”
If I had to buy that much traffic it would cost me a small fortune. But thanks to link trades, article writing, posting in forums and other methods I get alot of high quality traffic.
As we continue with Dotcomology we are going to analyze how to get more traffic to your website courtesy of the search engines.
“It doesn’t matter how great your website is, if no one sees it, you’re not going to make a penny. You can spend days producing the perfect design, weeks tweaking the copy, and months writing the code and uploading the pages, but if no one knows where you are, how are they going to know they should buy from you?
When I first started selling online, the first major problem I ran into was bringing customers to my door. I put banner ads on other sites, organized reciprocal links and joined web rings. Those methods all worked to some extent, but what really did it for me, what turned my business from a small earner into a major money-grabber, was figuring out how to use search engines.
Sure, I’d submitted my sites to the major search engines as soon as I’d finished building them, but I didn’t really pay them much attention. After all, I figured search engines are just for people who are looking for information; they’re not really good for commercial sites.
Boy, was I wrong!
One day, I sat down and checked out which sites were popping up first in the categories that suited my businesses. I found that all the top-ranked sites were my biggest competitors. And when I say biggest, I mean these guys were in a whole other league. They had incomes that were ten or twenty times the size of mine. No wonder they had top billing at Yahoo! and Google! And then it clicked. Search engines don’t list sites by size, they list them by relevance. These sites weren’t listed first because they were big they were big because they were listed first!
That was when I began to optimize my pages and think about meta-tags and keywords. As my sites rose through the listings, my traffic went through the roof. And not just any old traffic! The people that came to my sites from search engines hadn’t just clicked on a banner by accident or followed a link from curiosity, they’d actually been looking for a site like mine. My sales ratio went up like a rocket. I’d created my own big break.
In this chapter, we are going to discuss all proven strategies of search engine optimization. We will discuss how to optimize your site, submit your pages and pick up the targeted traffic you need to make cash. This chapter is one of the most important chapters in the whole book. It’s crucial that you read it carefully.
Let’s start with search engines.”
This is an excerpt from Stone Evans’ great new free ebook “Dotcomology”, The Science Of Making Money Online. You can download all 325 pages for free here right now:
http://www.team-schuman.com/dotocomology.html
Tomorrow we will get into that!
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