How soon after you start a blog until it begins to become work to keep it up? We all lead busy lives, and unless you blog full time for a living, keeping your blog current can be a real chore some time. So here is one of the most asked questions when it comes to blogging.

How often should I post in my blog? Another way to put it is how little can I get away with posting! This is why it is so important to start a blog on a theme that you have a passion for or an expertise in.

It never seems like work if you enjoy it. But even that can not make up for the time it takes to blog on a regular basis. If you are busy with your life blogging can be easy to forget.

I looked at the blogs of 3 famous internet marketing gurus. Ewen Chia, Rosalind Gardner, and Darren Rouse. Ewen is the top affiliate in just about every program he is in. Rosalind is the author of “The Super Affiliate Handbook” and earns big bucks with affiliate marketing, and Darren is the owner of ProBlogger.net, the most visited blog on the internet.

At EwenChia.com we find a landing page that promotes a free ebook if you sign up for it. He is capturing names and following up from that. But he also has a couple of prominent links to his blog. When you go to it you see he has not posted a new article in almost 2 months.

WOW that is amazing to me. If blogging is so important how is he #1 in all of the programs.

Next we look at Rosalind Gardners’ Netprofits.com blog. Her website is a full blown portal site about internet marketing and affiliate marketing. Her blog is linked off of her home page and is updated fairly reguarly.

It looks like she posts when she has something to offer. Usually about 2-3 times a week. This is much better, but it is still not daily or even several times a day.

Darren owns Problogger.net which is an authority blog on the topic of blogging. He incorporates material on blogging and making money among other things. He post several articles per day to his blog. When he goes on vacation or is going to be off for a while he always has a guest blogger.

Here is what is would guess about these 3 brilliant marketers.

- Ewen relies on pay per click advertising and only blogs to support what he teaches in the internet marketing material he sells. He is a master of getting traffic in other ways besides blogging or even article marketing.

- Rosalind is big on pay per click advertising as well. She blogs to build her list and keep it informed about what is going on. Her blog is high traffic because she does not do much email marketing other than to refer people to a blog post he made. She probably has a very large mailing list that subscribes to her newsletter.

- Darren blogs and blogs and blogs. It is what he does and what he is known for. His traffic is there to learn how to blog and make money blogging. He has a very impressive blog as you would expect.

So what does that mean to you and how often should you should post in your blog? It depends on the type of blog you have.

For sure if your blog is a large part of you business you need to blog several time per week. If it is a new blog you should blog daily or more often to start. Then you can blog less often after that. Maybe even weekly or a couple of times per week.

If you get traffic to your website from ways other than blogging than you can get away with posting weekly or even a couple of times per month. You just need to post some when you have something to say.

The answer to this question really comes down to the type of blog you have, how old it is, and how you use it. I still say that if your blog is on a theme that you have a passion for you will blog on a consistent basis because it is fun to do. And that will be often enough.