No series of articles on the benefits of article marketing would be complete without discussing blogging. Blogging is big business, and it’s an excellent way to build your business writing articles.

Certainly, if you have a blog of your own you should be posting articles in those. I personally think you should vary the content a little so that you’re not posting the exact same article in your blog that you are also submitting to various article directories.

You don’t have to rewrite the whole article, but you do want to make it a little bit unique. This gives you an opportunity to attract new readers when you social bookmark your blog post.

Another idea that people do not often think of is to become a guest blogger and write for other blogs. One problem that all bloggers face is how do they keep their blogs current and fresh content coming into it on a consistent basis.

This is especially true during the vacation season when people want to take some time off and they don’t want to have to stop what they are doing and post in their blog. This gives you an opportunity to use your article writing talents and blog for them.

You could offer to do it for free in exchange for allowing you post back links in the articles to your website or blog of your own.

Another thing you could do is trade blog articles with bloggers and give each of you additional exposure. This is a form of a link trade from the old reciprocal linking days.

You write a blog article for them and link back to your blog and they write a blog article for you and link back to yours.

Article marketing definitely has many benefits to it and becoming a blogger is another one of them.